What this stage is about
This stage is about keeping things working as your business evolves.
After the main work is implemented, changes don’t stop:
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offers change
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new services appear
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priorities shift
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advertising needs adjustments
Ongoing support allows you to adapt without starting from scratch each time.
What support usually includes
Depending on your needs, this stage may cover:
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ongoing support of Google Ads campaigns
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adjustments to website content and structure
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updates related to new services or offers
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alignment between ads and landing pages
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small improvements based on observed behaviour
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answering questions and helping with decisions as they arise
This work builds on what is already in place.
How support is organised
Support is provided as a monthly package with a defined number of hours.
This gives you:
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predictable scope
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clear boundaries
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flexibility to use time where it matters most
There are no long-term commitments by default.
You can adjust or pause support as your situation changes.
How priorities are chosen
Work is guided by:
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current business goals
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changes in your offers or focus
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what is observed in performance and behaviour
We don’t fill time for the sake of activity.
Hours are used where they bring the most value.
When this stage makes sense
Ongoing support is a good fit if:
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your business changes over time
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you run advertising and need regular adjustments
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you want someone familiar with your setup to support decisions
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you prefer continuity instead of one-off projects
How to start
Ongoing support starts after the main plan is implemented.
If you’re not there yet, the previous steps are: